What is a key method for maintaining customer relationships?

Regular check-ins are essential for maintaining strong customer relationships because they demonstrate ongoing commitment and value to the customer. This proactive approach allows sales professionals to stay informed about the customer's needs, address any potential issues before they escalate, and provide relevant updates or support. Furthermore, regular interactions can lead to opportunities for upselling or cross-selling, as well as build trust and rapport.

A successful customer relationship strategy hinges on continuous engagement rather than isolated or transactional interactions, which is why regular check-ins stand out as a key method for nurturing those relationships over time.